The Ask: Launch the debut issue of VICTORY, a fictional fashion and lifestyle magazine that celebrates leading figures across industries and their journeys to success.

The Insight: Success is rarely a straight path—it’s marked by challenges, setbacks, and unexpected turns. A magazine that authentically captures these stories should reflect this non-linearity in both its content and design.

The Idea: The debut issue spotlights Atlanta-based designer Nigel Xavier, who rose to prominence after winning Netflix’s Next in Fashion. The magazine’s creative direction embraces bold, edgy, and raw typography balanced by clean layouts, creating a sense of “controlled chaos” that visually mirrors the unpredictable nature of success.