BULBSHARE
Content Creation & Social Media Management
The Ask: Develop a LinkedIn content strategy that adheres to professional and brand guidelines while remaining fresh, engaging, and authentic.
The Insight: LinkedIn users crave industry insights and professional discussions, but overly corporate or rigid content can feel uninviting. Striking a balance between credibility and engagement requires a structured yet dynamic approach.
The Idea: Bulbshare’s strategy organizes content into three key pillars—community, educational, and promotional—ensuring a mix of thought leadership, industry conversations, and brand storytelling. This approach keeps content fresh, engaging, and aligned with brand identity, fostering a strong professional network within market research and tech.
